Fractional VP of
marketing
The category-positioning work most teams never get to.
Trusted by enterprise SaaS since 2016
Tactics without positioning just produce more content, not more pipeline.
Most marketing problems that look like an execution gap are actually a positioning gap. Nobody's decided what the category story is, which keywords are worth owning, or how the content architecture should be built around that, so every piece gets planned in isolation.
A fractional VP of marketing owns that layer specifically, category positioning, keyword strategy, and the roadmap that connects them, at a level most early teams can't yet justify hiring full-time. It's the thinking behind how dotCMS built a content programme worth over $172,000 in annual traffic value.
Strategy that ships is the whole point.
The positioning work is only useful if it turns into pages that get written, published, and ranked. We pair the strategic layer with the Wordify production team, so you get both the plan and the delivery under one engagement.
The evidence is in our case studies.
"Fast, reliable, and passionate."
Shopify"Wordify is fast, reliable, and passionate. They actually care about creating good content."
Liferay"Wordify is extremely valuable to us. Their ideas push our content in better directions."
Instant"Wordify knows content. Their SEO and marketing expertise helped us attract and educate users."
Category strategy, backed by full delivery.
Content strategy
Your website copy can make or break your conversion rate. We'll work closely with your leadership to craft new copy that converts better.
SEO content
Traditional SEO still matters, but we'll apply a contemporary approach by targeting high-intent buyers, not top-of-funnel tire kickers.
AI SEO
Traffic from ChatGPT is almost always well-informed and highly qualified. We'll make sure your product "ranks" across AI search.
Copywriting
Website, landing page, and email copy can make or break conversion rates. We'll work closely with your leadership to craft copy that converts better.
Landing pages
Get more from the traffic you already have, and win the traffic you don't, with landing page design and copy built to convert.
Newsletters
Dominate the narrative in your industry through a traditional email newsletter and a LinkedIn newsletter.
Case studies
We interview your customers, extract positive quotes, and write polished stories that make for convincing case studies.
Gated content
From industry reports to lead magnets. We handle the research and collect the data required to craft unique and genuinely valuable long-form assets.
LinkedIn & Reddit marketing
LinkedIn and Reddit have emerged as key frontiers for storytelling, backlinks, and branded mentions. Wordify handles the entire process.
Quick answers
Content your buyers
want to read
Fueled by your expertise. Grounded in data. Written by us.
Book a discovery call